Privacy Policy
1. Introduction
This Privacy Policy explains how Webfinity Studio (“we”, “us”, “our”) collects, uses, stores, and protects your personal data when you use our website and services.
We are committed to handling your data transparently, securely, and in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
By using our website or engaging with our services, you agree to this Privacy Policy.
2. Who We Are
Business Name: Webfinity Studio
Location: United Kingdom
Email: hello@webfinitystudio.co.uk
Company Number: Not applicable
We act as a data controller for personal data you provide directly to us.
3. Personal Data We Collect
3.1 Information You Provide
We may collect:
- Name
- Email address
- Phone number
- Business name and information
- Project details and requirements
- Any information submitted through forms, email, or consultations
3.2 Automatically Collected Data
When you use our website, we may collect:
- IP address
- Device and browser type
- Pages visited and usage data
- Time spent on pages
3.3 Client Project Data
When working with clients, we may process:
- Website content and assets
- Business-related data required for development
- Login access (where provided for project purposes)
This data is handled strictly for service delivery.
4. How We Use Your Data
We use your data to:
- Respond to enquiries and provide consultations
- Deliver web development and digital services
- Communicate with you about your project
- Improve our website and services
- Maintain internal records and business operations
We do not engage in aggressive or unsolicited marketing.
5. Legal Basis for Processing
We process your data under:
- Consent – when you submit enquiries or contact forms
- Contract – when delivering agreed services
- Legitimate interests – improving services and managing operations
6. Sharing Your Data
We do not sell your personal data.
We may share data with trusted third parties where necessary, including:
- Hosting providers (e.g. IONOS)
- Communication platforms (email providers, contact tools)
- Analytics services (if implemented)
- Payment providers (if applicable)
All third parties are required to handle your data securely and in line with applicable laws.
7. AI and Third-Party Processing
As part of our services, we may use AI tools and cloud-based services, including systems such as:
- Google Cloud / Vertex AI
- AI language models for development assistance
These tools may process limited data where required for:
- Development workflows
- Content refinement
- Internal efficiency
We ensure:
- No unnecessary personal data is submitted
- Data exposure is minimised
- Sensitive information is not shared without necessity
8. Data Retention
We only retain personal data for as long as necessary:
- Enquiries: retained for follow-up and business records
- Client data: retained for the duration of the project and reasonable aftercare
- Legal obligations: retained where required
Data is deleted or anonymised when no longer needed.
9. Data Security
We take appropriate security measures, including:
- Secure hosting environments
- Access control and restricted permissions
- Minimisation of stored data
- Secure handling of credentials and client access
While we take reasonable steps, no system is completely secure.
10. Your Rights
Under UK GDPR, you have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion of your data
- Restrict or object to processing
- Withdraw consent at any time
To exercise your rights, contact:
hello@webfinitystudio.co.uk
11. Cookies
Our website may use cookies to:
- Improve user experience
- Analyse performance and traffic
- Support website functionality
You can control cookies through your browser settings.
A more detailed Cookie Policy may be provided separately if required.
12. Third-Party Links
Our website may contain links to external websites.
We are not responsible for the privacy practices or content of those sites.
13. International Data Transfers
Some third-party services we use may process data outside the UK.
Where this occurs, we ensure appropriate safeguards are in place, such as:
- Standard contractual clauses
- Trusted providers with adequate protections
14. Changes to This Policy
We may update this Privacy Policy from time to time.
Any updates will be posted on this page.
15. Contact
If you have any questions about this Privacy Policy or your data: